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Passion Model on the World Stage : The New Brand of Pinoy Hero

Do you know the name Illac Diaz? Depending on your interests or age, I’m certain one time or the another you have heard or read about him,; or perhaps have seen him on TV. In the age of the Internet, you could just google his name so as not to be lost on who he is.

Mr. Illac Diaz exemplifies the new Pinoy Hero, our model to the world --- role model, that is.

Beyond adorning various media as a commercial model, he has contributed, in no small measure, to the various ecological or environmental, and socio-economic or poverty-alleviation advocacies in the Philippines. Beyond lending good looks to the promotion, as most celebrities are doing, he has actually invented, created or developed highly successful and practicable solutions for the said causes. We present a select list below:

Pier One, the 1st migrant accommodations in the Manila Bay area. It’s an affordable dormitory for transient seamen from the provinces while they await their next assignment

Pedal-run washing machine -- a collaborative innovation on a co-MIT student’s invention

“First Step Coral” -- an artificial home for fish and shellfish

“Peanut Revolution” -- a pedal-run machine that helps peel the shell off peanuts

“Earthbags” used for construction of houses, developed with his My Shelter Foundation, Inc.

For his achievements and contributions, well-deservedly, he has received scholarships, numerous recognitions, citations and awards.

Among these are:

Young Global Leader of 2008, given by the WEF, the World Economic Forum, in Geneva, Switzerland

2006 Ten Outstanding Persons of the World, by the Jaycees International

Catherine Reynolds Scholarship in Social Entrepreneurship at the illustrious Harvard University’s Kennedy School of Government

2005 TOYM (Ten Outstanding Young Men) Award, the first for Social Entrepreneurship

Fulbright-Humphrey Scholarship at the prestigious Massachusetts Institute of Technology or MIT in Boston, USA

3 Grand Prizes in MIT Competitions:

the $100 K Business Plan Competition on the “development track”

the $1K Business Ideas Competition

the IDEAS Competition

2004 Everyday Hero Special Award from Readers Digest Asia

2004 Entrepreneur Award from the 1st Johnny Walker Social Awards

Runner-up award in 2004’s New York’s Next Big Idea International Design Competition.

2003 AIM Honors and Prestige Award

2001 Best Thesis at the AIM, Asian Institute of Management, for his “Shanties to Jobs: Creating a Migrant Center in Manila”

This 2009, we’ll add to this list, The Pinoy Green Academy Award for Innovative Green Solutions and Pinoy Green Academy Award for Green Entrepreneurship.

Let’s all model after his passion in action.


“Let us not grow weary in doing good, for in due season we shall reap if we do not lose heart.” Galatians 6:9


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It’s great to see good information being shared and also to see fresh, creative ideas that have never been done before.

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